When a user bookmarks or adds your website to their home screen on an iOS touch screen device an Apple Touch Icon is used. If you do not have an…
Learn more about the process that marketers use to increase traffic from search engines. Do you want to learn how to increase traffic to your website? Are you ready to invest in…
What is bounce rate, how is it calculated, and how can you audit and improve your bounce rate for better SEO performance? It’s impossible to identify how effectively a website…
As Google's search algorithms increasingly look at entities and intent, do keywords still matter in SEO? Absolutely – here's why. For years, the SEO community has been obsessed with keyword…
How can you drive more traffic to targeted landing pages when searchers are directed to informational pages? There are some things you can do to help attract more traffic to…
NerdWallet: From Excel spreadsheet to $5B IPO In 2008, Tim Chen was working for a New York hedge fund when the financial crisis hit. Like thousands of Wall Streeters, he…
SEO crawlers are indispensable tools but they need an SEO pro's insight and experience to determine which warnings to heed or ignore. In many cases, what an SEO crawler marks as a…
Learn why SEO-friendly WordPress themes are important for search rankings, see how to choose one, and discover the 5 best themes for SEO. Your WordPress theme encapsulates your brand’s aura…
Want to stand out in a sea of static content, boost your SEO, and grow your brand? Here's why you should invest in interactive content. This post was sponsored by…
Keyword research is an ongoing process for marketers. Learn the basics of good SEO keyword research and analysis here. Despite all the many changes to SEO practice over the years, keyword…
